Kia ora, I'm Nadia EllisMy mission is to help good humans work with AI.AI is not about adopting new software.
AI asks us to embrace a new way of thinking.
A new way of working.
But the promise... more time free to do the things that really matter.

Nadia Ellis Photo

Human-first AI for tourism and purpose-led businesses.This is what I do:๐—ช๐—ผ๐—ฟ๐—ธ๐˜€๐—ต๐—ผ๐—ฝ๐˜€ & ๐—˜๐—ฑ๐˜‚๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป
If your teamโ€™s curious about AI but not sure where to start, I run practical, down to earth sessions to help people get hands-on, ask better questions, and build confidence. No tech background needed. No stupid acronyms.
๐Ÿ’ ๐Ÿ’ ๐Ÿ’ 
๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† & ๐—œ๐—บ๐—ฝ๐—น๐—ฒ๐—บ๐—ฒ๐—ป๐˜๐—ฎ๐˜๐—ถ๐—ผ๐—ป
I donโ€™t just write you a plan and walk away. I work with you to design smart, achievable AI strategies and (if needed) will build the tools to make them real - things like highly trained AI assistants, AI agents and automations that work in the background to save time and reduce the drag. Imagine AI that knows your business, sounds just like your brand, is fun to interact with and ready to become part of your team.
๐Ÿ’ ๐Ÿ’ ๐Ÿ’ 
๐—™๐—ฟ๐—ฎ๐—ฐ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐—–๐—ผ๐—ป๐˜๐—ฟ๐—ฎ๐—ฐ๐˜๐˜€
High-level strategic support, exactly when you need it but without the big agency overheads. Perfect for when you just need another brain in the room.
๐Ÿ’ ๐Ÿ’ ๐Ÿ’ 
๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† & ๐—ฅ๐—ฒ๐˜€๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต (Still in the Toolkit)
Yes I have marketing chops and the receipts to prove it. I can help you shape strategy, ask sharper questions, and get a better read on what people actually think. Not my lead offer these days but there if we need it.
๐Ÿ’ ๐Ÿ’ ๐Ÿ’ ๐—›๐—ผ๐˜„ ๐—œ ๐—ช๐—ผ๐—ฟ๐—ธ:
โ€ข Independent consultant who brings in extra firepower exactly when it's needed
โ€ข Flexible engagement from one-off projects to ongoing contracts
โ€ข Research-backed, results-focused
โ€ข Clear thinking, straight talk, and zero tolerance for BS

Need AI-informed strategic leadership but can't justify a full-time position?I provide strategic expertise on AI and marketing on a flexible, cost-effective basis. Talk to me about workshops, AI roadmaps or fractional (part-time), contract or project work.

Work

For businesses curious about AI:

  • Cut through the AI hype - stay ahead of the curve without being overwhelmed by options.

  • Identify the AI tools and use cases that'll give your business the edge

  • Master AI techniques that'll make your team smarter, faster, and more creative

  • Avoid generic bot-speak, and learn how to create high-quality AI-assisted content that's on-brand

  • Develop AI guidelines that keep your data safe and your practices ethical

For SMEs and solopreneurs:

  • Uncover target market insights that reveal why you're winning (or losing) customers

  • Develop a brand strategy that acts as a north star for your marketing efforts

  • Create actionable AI-driven digital marketing plans that drive measurable growth

  • Squeeze every drop of value out of your marketing budget

  • Level up your marketing team with senior-level coaching - filling the experience gap without the exec price tag

Testimonials

Nadia Ellis delivered an outstanding AI Foundations workshop for Destination Queenstown members, and it was a truly insightful experience. Her deep knowledge of AI, combined with her engaging and energising delivery style, made for an incredibly valuable session. The enthusiasm in the room was undeniable - we had a full house, reflecting just how eager businesses are to understand and embrace AI. Nadiaโ€™s ability to break down complex concepts into practical, actionable insights left our members feeling inspired and empowered. We highly recommend her workshops for anyone looking to navigate the evolving world of AI with confidence.MICAELA MCLEOD - Sustainability Manager
Destination Queenstown
๐Ÿ’ ๐Ÿ’ ๐Ÿ’ 

Nadia has a knack for knowing exactly what AI to apply to specific situations. After many lengthy conversations Claude is now embedded as a valued member of our team. Having an AI Assistant on the team has had a huge impact on the effectiveness on our day-to-day work. Our Operations Manager is now working more independently and with confidence. Our AI MVP has already reduced our meeting times by at least 2.5 hours per week freeing me to focus on converting leads.Iโ€™m looking forward to building out our AI team even further. Thanks NadiaTODD HUME - CEO
Real Clean

About

Iโ€™ve spent 20 years in marketing and thousands of hours working with advanced AI models, but what really matters is how this technology helps people.AI isn't just talk, it is about learning, experimenting, running pilot projects - then scaling. Successful AI implementation requires teaching your team the tools, then building practical solutions - that's where I can help.At my roots I'm a marketer, and the heart of great marketing is understanding people. So that is where I'll always start. Real conversations and deep listening. I use AI tools to take these insights to the next level.My fascination with both human insights and AI began during my MSc in Digital Marketing. Now I'm passionate about building AI literacy and helping teams use tech that amplifies their impact (and makes work more fun!)Known for my down-to-earth, direct style and nearly two decades building some of NZ's most loved ski and tourism brands, I cut through the BS to drive real results..My superpower? Curiosity. It's the backbone of my approach and the driving force behind my work.

Credentials that count
MSc in Digital Marketing (Distinction)- 2025 University of Salford
Winner, NZ Marketing Awards 2020
Former GM Marketing, RealNZ
Former Marketing Manager, Cardrona & Treble Cone
Former Board Director, Lake Wanaka Tourism

Experience + Curiosity + AI tools = a powerful mix of creativity and efficiency.
The result? Better outcomes that are delivered faster and more cost-effectively.

Contact

Curious about what we can achieve together? Let's chat...
+64 27 298 4111